marketing design

How to Create a Marketing Design for a…

You've been tasked with creating a marketing design for a costume company. The costume industry is worth megabucks. Spending on Halloween costumes alone is expected to reach $3.4 billion in 2017. So how do you…

promotional design

How to Create a Promotional Design for a…

One doesn't associate excitement to a record-keeping company. These are relatively conservative businesses. You'll see some resistance when pitching promotional design. Yet, companies open to this idea gives you a unique opportunity to deliver them…

appliance logo

6 Tips for Simple Appliance Logo Design

It might not seem like it, but logo design is an integral part of product design. Just think about it. How many brands can you recognize simply by viewing their logo, without even needing to…